Yoga might be all about centering your mind and de-stressing, but being a yoga instructor can be more than a little overwhelming at times.
Of course, teaching yoga is an incredibly rewarding job.
Your instruction and guidance can help students discover balance in both their bodies and their lives. Yet at the same time, your emotions can be majorly unbalanced due to the stress of earning your income month-to-month and figuring out all of the details of your next lessons.
What if there was a way to significantly increase your client base all from the custom of your own home?
Now, you might think such a thing sounds too good to be true, but it is actually possible —if you start to teach yoga online in 2021.
By teaching online, you can easily alleviate your money-related anxiety and instead focus on the reasons why you first started teaching yoga in the first place. If you take care of your own economic stability first, you’ll be able to center your students and rediscover the rewarding feelings of teaching yoga.
All you need to do is start teaching yoga online.
COVID 19 radically changed how both companies and people operated in 2020, with a huge number of industries transitioning online —including the health industry.
And while most people might imagine the health industry as a bustling gym or motivational in-person classes, it turns out that online workout classes are booming.
So, think of this as the universe reaching out to you and telling you to set up your online yoga platform today. Learn all about the best ways to use your online platform, payment methods to build up your revenue, and how easy it can be to make the switch to streaming.
Every Reason Why You Need To Start Teaching Yoga Online in 2021:
Don’t wait until 2022 to start transitioning your yoga classes online. Don’t even wait another month.
The online yoga industry is thriving and has developed an intensely close community of devotees who are desperate for more content.
Satisfy their hunger for more yoga lessons by making your courses available online.
Online yoga lessons are in demand for a number of reasons. However, the three biggest reasons are:
- Student can join from all around the world
- It's easier than ever connect with inspirational instructors
- Online lessons are more accessible to a greater number of people
These reasons have allowed yoga instructors to take complete control over their own business and have a more stable form of income from a diverse number of clients. Certain influential instructors teaching yoga online can even propel to high levels of fame and reach, significantly expanding their customer market.
Online yoga instructors can enjoy a wider range of clients and a bigger monthly income, among other appealing benefits.
If you’re ready and willing to make the jump to online yoga lessons, you’re in the right place.
If you’re not quite convinced yet, here are a few more reasons that will have you ready to commit before the day is over.
- Earn money from social media
- Control your own finances.
- Get passive income
- Improve the lives of more students
- Switch to remote work
Interested in earning more money, making a lasting difference with your lessons, and building your brand to new heights?
It’s simple —all you need to do is make the switch to teaching yoga online.
Read on to discover everything you need to know about making your own online yoga studio with the help of Streampal!
How to transition your yoga studio online!
Online yoga studios contain all of the benefits of in-person yoga studios without the hassle of finding studio space, dealing with commutes, and location limiting client participation.
By allowing students to access your online content via membership, they can enjoy easier accessibility and you can enjoy more flexibility from teaching (not to mention the increase in potential revenue).
A streaming platform can easily allow you to upload content, offer premium lessons, and create exciting new uploads and additional material. It also can put all of the creative control of your yoga studio into your own hands.
No more dealing with renting studio space or scrambling to determine the next location for your lessons. No more letting studio owners determine how much to charge for your classes or what style of yoga you need to teach.
Moving your yoga studio online will help you:
- Expand your platform
- Offer a greater variety of content
- Build stronger connections with your students
- And grow your brand
The online fitness industry is constantly expanding and is showing no signs of slowing down. With your online studio, you’ll be able to teach students from all across the globe and create a community of loyal customers for your brand.
Students love being able to access yoga lessons and additional content whenever it suits their schedule, instead of rushing to a class after a stressful working day or during a busy weekend morning. They’ll be able to watch your videos online whenever they want, on whatever device they want —as long as they pay the membership fee, of course.
In fact, by teaching online, you can drastically increase the profitability of your business.
So why wait?
Start teaching yoga online now by carefully following all of the steps written in our guide —and, by partnering with Streampal to stream your content.
How to start your online yoga studio
First, take a deep breath.
You got this. Channel all of your calming yoga balance and get started quickly on building your own online yoga studio. But don’t stress —it’s easier than ever to get your online yoga studio up and running with the help of Streampal.
So, get yourself centered and ready for an exciting new chapter in your yoga career.
The results are well worth the effort.
All you need to do is follow these five steps in order to effectively start teaching yoga online in 2021!
- Refine your goals
- Develop your niche style
- Create your own platform
- Determine pricing plans
- Enhance customer experince
We’ll take a deeper look at each of these steps and clearly break down how you can achieve success for your online yoga platform.
Refine Your Goals
The yoga industry can be highly competitive, as more and more instructors create their own courses and promote their materials to potential clients.
That’s why it is essential to carefully plan out the exact type of customer you want to reach and the goals of your business.
Not all yoga students are the same. Some studios target busy business people looking for a stress reliever while others focus on athletes hoping to improve their athletic performance. Some students are just starting out while others have been dedicated yogis for the last twenty years.
By defining the type of student you want to reach, the type of classes you want to teach, and the overall goals of your online yoga studio, you’ll have a much easier time achieving success.
In this step of the process, there is no right answer.
Just look honestly at your business and what you hope to accomplish with your brand. Each yoga studio is different and no two studios should share the exact same goals.
Develop Your Niche Filming Style:
Take some time and experiment with your yoga style. This includes both the style of yoga you teach as well as the way you film, stream, and structure lessons.
It can be awkward adjusting to filming at first, especially if you usually prefer a calming, interruption-free style of yoga in your studio.
However, once you hit your stride and find the filming style that best suits you, the rest comes easy.
There are countless different ways that you can record your lessons —however, usually there is one specific style that fits your clientele best. Some instructors prefer instructing from their mats as if it were a live class. Others prefer recording and adding on voice-over instructions during the editing process after. If you aren’t sure what style that is, try filming a variety of different ways and see what is most popular —and what’s most comfortable for you.
Create Your Online Platform:
Make the best impression on old and new clients by developing a professional-looking online platform.
Your online yoga studio requires a compelling landing page and an easy-to-understand streaming platform that leaves a positive impression and converts engagement to paying members.
Even if you don’t have a well-developed background in web design, it’s still simple to create an impressive platform for teaching yoga online —all you need to do is sign up with Streampal and make the most of our website development services.
With Streampal, it’s easy to customize nearly any aspect of your studio’s website using our range of tools and resources. Start by selecting a theme, then add your own specific details and create a result that perfectly fits your brand. Streampal also offers a variety of other website features that all content creators should take advantage of —yoga instructors included!
Image Link: https://www.streampal.io/platform/customization
Building up your company and creating strong brand awareness is essential for all online yoga studios. By having a strong sense of self, you’ll help convince customers to stay with your content rather than search for a different studio.
After putting in the effort to building up your online platform, it’s time to add your pricing plan to your professionally developed website. We’ll take a closer look at that next.
Determine Pricing Plans
After establishing the streaming platform that you’ll use for teaching yoga online, it’s time to set your pricing plans.
There are a variety of popular transactional models that you can use for your business —we talk about them in a lot more detail, here.
However, if you’re just looking for a quick recap of some of the best available options for publishing your lessons and getting paid for your content, check out these three models.
- AVOD: Ad-based video on demand earns revenue by placing advertisements in your video instead of charging for access to your lessons. This model is similar to YouTube and free (for students), which is appealing; however, it is inconsistent in earning revenue and not recommended if you’re hoping to expand your brand.
- TVOD: Transactional video on demand charges customers a flat fee for access to a single video or bundle of content. If you’re selling a specific course or additional content, TVOD can be a good method of earning revenue. However, if you’re hoping to keep long-lasting clients (and long-lasting income) a different model is recommended.
- SVOD: Similar to Netflix and other popular TV screening platforms, the subscription video on demand model charges customers are recurring fee for unlimited access to your content. This method is the most stable and generally has the best conversion rates.
Of course, it’s possible to do a combination of each different model, such as charging a monthly subscription fee for your yoga studio while using the TVOD model for special, limited events. Think about your client base and what works best for your brand before deciding.
Luckily, Streampal makes it easy to create pricing plans, whatever transactional model you decide upon.
Enhance Customer Experience
One of the most beneficial advantages of teaching yoga online and building your own yoga streaming platform is the ability to better connect with your customers.
By building up your own platform and expanding your brand, you can transform your business from a company into a community.
So how exactly can you enhance your customer experience?
There are a variety of different ways to improve your online yoga platform to help keep customers satisfied and engaged at all times, such as:
- setting up chat features to communicate with viewers
- creating an email list to keep subscribers updated on all of your new content
- offer free trial membership to convert curious clients into loyal members
- develop a routine to share and market your content in order to build your yoga community
The different ways to improve client engagement and build your brand are limitless. By partnering with Streampal, you can easily boost customer experience and grow your online yoga business by using our support features and marketing resources.
Not so bad, right?
It might look like a lot of steps, but with the help of Streampal it’s easier than ever to set up your own streaming platform. Especially for an online yoga studio.
In fact, you can join the countless other successful online yoga studios already using Streampal as their streaming platform and reaping in the benefits.
Don’t wait any longer to enjoy all of the rewards that teaching online yoga can bring to you, including:
- The ability to teach your own brand of yoga
- A wider range of global students
- The opportunity to work from anywhere
- Average monthly earnings
- Control of your own yoga business
There’s no reason to wait — make the jump in 2021 to start teaching yoga online. It’s a no-brainer way to build your business and turn your yoga studio into a stress-free space.
Quick reminder — how can you achieve it?
Simply progress through all of the steps:
- Refine Your Goals:
- Develop Your Niche Style:
- Create Your Online Platform:
- Determine Pricing Plans:
- Enhance Customer Experience:
And you’ll be ready to grow your own online yoga business!
After finishing everything on this guide, keep expanding your online streaming network by developing mobile apps, marketing across different platforms, and building your audience base.
If you’re interested in learning more about these topics, take a look at our in-depth guides online here.